In conjunction with the recent Strategy and Innovation Forum, ExpoTV had put together a video of consumers answering the question: What online offers resonated with consumers this past holiday season? Hearing from consumers in their own words adds an interesting perspective.
Consumer insights provided by expotv.com
Learn more about this program
Marketing Sherpa is out with there annual compendium of marketing wisdom. It’s titled Marketing Wisdom 2009 and you can download it right here, or via their website: There are 94 great anecdotes, of the variety that you’d hope to overhear from marketers and agencies, ranging from Search to B2B to social media marketing.
At the Strategy and Innovation Forum in Orlando last week, we discussed the challenges, complexities, and upside of extending your geographic brand reach and growing your ecommerce business via international expansion. Special thanks to Jim Okamura, Michael Ross, Jake Bailey and Michael Amar for their contributions!
Ellen Davis wrote a quick summary of the panel discussion here. If you [...]
We had a very successful event last week in Orlando at the Strategy & Innovation Forum. I wanted to gather feedback from the community on what worked, and what didn’t, regarding the social networking aspects of the show.
In person networking: We heard several requests on the feedback forms for “speed dating” for the online retailing [...]
The state of the economy and how long it will take to get well was the opening question posed by Brett Hurt to this group of leading venture capitalists. The answer to how long it will take ranged from October 18 (no year or time of day was stipulated) to “late” 2010. There was a [...]
Do you know exactly what you should to do create a work of mouth marketing campaign?
Tomorrow, Tuesday, February 24th from 1-2pm EST, Shop.org would like to invite all of our members to join us for a free webinar featuring author and former Shop.org keynote speaker Andy Sernovitz (include link to clip of his [...]
Some of you may have seen that eBags recently decided to shut down its UK operations. For the past few years, online retailers have been looking towards Europe as an opportunity for strategic growth. This move by eBags definitely raises some questions. I had the privilege to catch up with eBags Co-Founder and SVP Peter [...]
John Squire, Chief Strategy Officer of Coremetrics posed a couple of rhetorical questions to the audience to launch the session.
Is this downturn an isolated event? How important are benchmarks and what can they tell us?
Coremetrics has collected data across its customer base in aggregate and created a free benchmark report for retailers to download.
Beyond benchmark [...]
In conjunction with the recent Strategy and Innovation Forum, ExpoTV had put together a video of consumers answering the question: What online offers resonated with consumers this past holiday season? Hearing from consumers in their own words adds an interesting perspective.
Consumer insights provided by expotv.com
Learn more about this program
Marketing Sherpa is out with there annual compendium of marketing wisdom. It’s titled Marketing Wisdom 2009 and you can download it right here, or via their website: There are 94 great anecdotes, of the variety that you’d hope to overhear from marketers and agencies, ranging from Search to B2B to social media marketing.
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